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I was like, “We’re going to really construct this, not just will this fix all our problems, however if we do it correctly, this will change the entire market. It will offer individuals the capability to do in days what utilized to take months.” We got delighted and Todd, he’s the most brilliant programmer I have actually ever met.

He sat behind a computer and he started coding and started building the back end infrastructure. Andrew: He constructed the entire thing? Russell: He developed the whole back end infrastructure. So, how everything worked– it was sort of an intriguing story. So, he developed the entire thing. But you know how most developers are.

People aren’t going to use it if the user interface isn’t great.” So, I remember one night we were actually on Dribbble.com exploring profiles looking for a UI individual. We found like the most amazing designers. I operated in the past a bunch with this one designer who’s brilliant.

They do something. They make a much of cash and after that they take a month off to do … I don’t understand what designers do. But that’s how they work a lot of times. They’re really imaginative and they just do that. In the past I worked with this designer named Dylan Jones, the most amazing designer I have actually ever seen.

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So, that night we were taking a look at Dribbble looking for a UI person. Suddenly on Skype, Dylan appears. I messaged him like, “Hey man, you around?” He reacts back, “Yes.” I’m like, “That means he most likely requires some cash,” since he never responded back to me if he did.

What would it require to fly you to Boise and build this interface for this thing we’re developing called Click Funnels?” And we described the idea to him. He returned and he resembles, “I would love to, however I invested the last 6 years building a site builder.” He resembles, “I put my brain, my whole life and soul into this thing.” He’s like, “I would be competing too close to you men, so I can’t.” I’m like, “I understand that, but I know you need money.

Whatever it takes, we understand you’re going to be taking on us in the future, but we need you to assist.” Lastly, he offered me a number. We flew him to Boise and he built the preliminary user interface for Click Funnels. Then he flew back home. Todd ended up linking the user interface to the back end and we introduced our beta launch.

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We did our very first preliminary beta launch. Individuals was available in and started using the software application. It was great. However about a week into our beta launch, individuals were using it. Then Dylan sent me this video like, “Hey, I simply completed my website home builder. You ought to inspect it out.” He sent me this video.

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I viewed this video most likely 200 times. It was this thing where you take the page and you can drag and drop things and move things. You can construct– actually any website on the internet I might construct it in this editor. It was so easy I might have even done it.

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I’m like, “We have to get Dylan on board to be a partner, otherwise I do not even want to do to Click Funnels any longer.” So, we got on the phone with him, asked him for a couple hours. Lastly, he agreed yes. He flew back out to Boise. Todd flew to Boise.

So, Todd and Dylan are my two cofounders. Those 2 developed the whole infrastructure initially and they are just the most fantastic partners and designers in the world. Andrew: I question how you understood what to take into that very first variation. I’m always amazed by that. Let’s come back to that in a moment, however.

The business is called Toptal. They’re a network of designers. Russell, what’s your experience with them? Russell: So, when we were developing Click Funnels, Todd and Dylan built the initial thing and then we required more developers. It was truly difficult to hire designers. One company we had actually connected to was Toptal.

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So, we still utilize them. Andrew: Why ‘d you go to Toptal? Why didn’t you simply go back to your designer and state, “Do you have a buddy?” Why didn’t you find a headhunter? Why didn’t you put some ads online? Russell: We did. We really did get a headhunter. Our program is.

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